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It’s a Guy Thing
The Bobos book club can’t help but call attention to itself. For starters, the club’s 14 members belie their well-educated, professionally accomplished backgrounds by calling themselves Bobos. Even club founder Phil Smith, a 67-year-old retired advertising creative director and writer, concedes that the offbeat sobriquet may call to mind “nuts” or “clowns,” although that’s hardly the intent.